Hi there! My name is Serhii and I'm an interface designer from Ukraine. I focused on crafting experiences that truly matter. My passion is about creating digital products design.

Hi there! My name is Serhii and I'm an interface designer from Ukraine.
I focused on crafting experiences that truly matter. My passion is about creating digital products design.

About

My professional journey started as a reportage photographer, capturing the essence of moments and weaving them into captivating visual stories.

Later on, I moved into graphic design. However, my curiosity and desire for innovation eventually led me to UX/UI design, where I found my true passion.

I can help you with

[01]

Product design

[01]

Product design

[01]

Product design

[01]

Product design

[02]

User experience development

[02]

User experience development

[02]

User experience development

[02]

User experience development

[03]

Building interaction

[03]

Building interaction

[03]

Building interaction

[03]

Building interaction

[04]

Web design

[04]

Web design

[04]

Web design

[04]

Web design

[05]

Application design

[05]

Application design

[05]

Application design

[05]

Application design

[06]

Design system

[06]

Design system

[06]

Design system

[06]

Design system

[07]

Prototyping

[07]

Prototyping

[07]

Prototyping

[07]

Prototyping

Expertise

I am always trying to learn something new. Learning about the web and design, in general, is my passion. There are some field I want to work with.

User-centered design

Front-end

Design theories

Information architecture

Communication

education

/

User-Centered design

[01]

prioritization

Prioritize the needs and expectations of users throughout the entire design process.

[02]

Empathy-Driven Approach

Deep understanding of user needs, behaviors, and pain points through research methods like interviews, surveys, and usability testing.

[03]

Behavioral Insights

Utilizing psychological principles to influence user interactions, optimizing the design for intuitive usability.

User-centered design

Front-end

Design theories

Information architecture

Communication

education

/

User-Centered design

[01]

prioritization

Prioritize the needs and expectations of users throughout the entire design process.

[02]

Empathy-Driven Approach

Deep understanding of user needs, behaviors, and pain points through research methods like interviews, surveys, and usability testing.

[03]

Behavioral Insights

Utilizing psychological principles to influence user interactions, optimizing the design for intuitive usability.

User-centered design

Front-end

Design theories

Information architecture

Communication

education

/

User-Centered design

[01]

prioritization

Prioritize the needs and expectations of users throughout the entire design process.

[02]

Empathy-Driven Approach

Deep understanding of user needs, behaviors, and pain points through research methods like interviews, surveys, and usability testing.

[03]

Behavioral Insights

Utilizing psychological principles to influence user interactions, optimizing the design for intuitive usability.

User-centered design

Front-end

Design theories

Information architecture

Communication

education

/

User-Centered design

[01]

prioritization

Prioritize the needs and expectations of users throughout the entire design process.

[02]

Empathy-Driven Approach

Deep understanding of user needs, behaviors, and pain points through research methods like interviews, surveys, and usability testing.

[03]

Behavioral Insights

Utilizing psychological principles to influence user interactions, optimizing the design for intuitive usability.

Design process

Discovery

Discovery

1

Initialization

1

Initialization

1

Initialization

1

Initialization

2

Competitive Analisys

2

Competitive Analisys

2

Competitive Analisys

2

Competitive Analisys

3

UX Research

3

UX Research

3

UX Research

3

UX Research

Design

Design

1

Wireframing

1

Wireframing

1

Wireframing

1

Wireframing

2

Design System

2

Design System

2

Design System

2

Design System

3

UI Design

3

UI Design

3

UI Design

3

UI Design

4

Prototyping

4

Prototyping

4

Prototyping

4

Prototyping

5

Testing

5

Testing

5

Testing

5

Testing

Deploy

Deploy

1

Demo

1

Demo

1

Demo

1

Demo

2

Framer Development

2

Framer Development

2

Framer Development

2

Framer Development

3

Documentation

3

Documentation

3

Documentation

3

Documentation

All these stages are not strictly should be in design process. It depends on project requirements, costs, time estimates and many other variables. There is displayed full design process for an ideal case. But usually

Prefered fields

Design fields I worked with before or want to work in the future

[01]

Healthcare

[01]

Healthcare

[01]

Healthcare

[01]

Healthcare

[02]

Socials

[02]

Socials

[02]

Socials

[02]

Socials

[03]

E-commerce

[03]

E-commerce

[03]

E-commerce

[03]

E-commerce

[04]

Tools

[04]

Tools

[04]

Tools

[04]

Tools

[05]

Automotive

[05]

Automotive

[05]

Automotive

[05]

Automotive

I don`t want

to deal with

I don`t want to deal with

Those fields are inappropriate. Do not write me about the following topics.

[01]

Betting

[01]

Betting

[01]

Betting

[01]

Betting

[02]

Gambling

[02]

Gambling

[02]

Gambling

[02]

Gambling

[03]

Adults

[03]

Adults

[03]

Adults

[03]

Adults

Work experience

09.2023 - Now

ukraine, remote

Yellowmedia

Middle UX/UI Designer

Collaborating closely with financial and business analysts, I played a pivotal role in refining the functionality of the ERP system to encompass essential management, operations, and finance processes, ensuring a seamless user experience.
Key responsibilities included checking out what users need, planning how they move through the system, sketching it out, making prototypes, and testing to make it much easier for users.

09.2021 - 09.2023

ukraine, remote

Loonar Studios

Strong Junior → Middle UX/UI Designer

Designing web interfaces, creating micro-interaction animations and interactive prototypes. Improving current projects using design thinking, developing additional user flow scenarios, and improving the current navigation structure.
The main fields were e-commerce, corporate websites, and social media mobile apps.

11.2019 - 09.2021

ukraine, remote

JSC Technologia

digital designer

Creating concepts of full corporate branding, presentation development, illustrations, and iconography for mobile apps and websites. During this time bring the animation to the company workflow and client`s demos.

05.2018 - 03.2019

ukraine, remote

Loonar Studios

package designer, prepress specialist

Designing packaging materials and prepress-process. Worked in close cooperation with the sales managers to make eye-catching products for companies in Ukraine and from abroad.

Get in touch

serhii.i.yermolenko@gmail.com

Get in touch

serhii.i.yermolenko@gmail.com

Get in touch

serhii.i.yermolenko@gmail.com

Get in touch

serhii.i.yermolenko@gmail.com